Tag: Mattel

  • He-Man: I Have the Powerrrrrrr … to Apologize

    To all the five-year-old children from 1983-1987: I apologize. You thought I was a futuristic barbarian from the Eternian Tribe and that together we were fighting for justice and adventure? I was a marketing ploy for C-Suite brand managers. Sure, Mattel already had Barbie, but after the colossal success of the Star Wars action figure […]

  • Barbie Pathologies: It’s All About a Doll

    As the ancient Greeks reminded us, bone cold definitions as starting points are essential in any discussion.  One current discussion, insignificant to posterity but amusing for advertisers and the presently bored, is the ludicrous reactions to a plastic doll rendered into celluloid form.  And as a doll, it can be no other.  Mattel’s Barbie has […]

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